Let's Keep it Real
From August 4th to 31st, the "Let's Keep it Real" themed event, co-presented by Swire Properties and Disney China, was held at Taikoo Li Chengdu. Lasting nearly a month, the event created a fun-filled summer experience for customers.
The event fully leveraged the open-block feature of Taikoo Li Chengdu, with themed installations placed at multiple spots on M, 1F, and 2F. This allowed customers to encounter the themed elements in various scenarios, successfully attracting a large number of consumers to take photos and check in. Meanwhile, two interactive spots – the gold coin fishing at Slow East Lane and photo printing at Majiaxiang – not only encouraged customers to stop and participate actively, but also effectively drew crowds for nearby tenants.
During the event, from August 9th to 10th, Mickey & Minnie meet-and-greet sessions were held at the VIP Lounge and Slow East Lane respectively. Mickey and Minnie, dressed in event-exclusive outfits, interacted warmly with customers, filling the venue with a joyful atmosphere.
This event not only brought customers a trendy summer experience but also injected fresh and diverse vitality into the mall, further enhancing Taikoo Li Chengdu's consumer appeal and on-site ambiance.